
Every year women spend more and more money to achieve a flawless, beautiful complexion. But ironically, many of the products they use often have a tendency to age, irritate and inflame the skin. Knowing this, NEWAYS has developed a complete cosmetic line entirely revolutionary from anything else on the market by using solidly researched discoveries in biochemistry. The new cosmetic line includes foundation, blush, eye shadow, eye pencil, mascara, lip pencil, lipstick, and nail enamel each in a variety of colors. The cosmetics were designed completely free of all the common irritants and fragrances, and incorporate colors taken only from plant extracts rather than synthetic dyes. This process is expensive and time consuming, but it is necessary to give women the natural products their skin is crying for. In researching and manufacturing the Leslie DeeAnn Colour Cosmetic line, the NEWAYS research team has made tremendous strides in biochemistry to remove the harmful ingredients and replace them with natural ingredients that could make wearing cosmetics good for your skin.
A Blend of Science, Romance and GlamourFoundation & Blushes
Leslie DeeAnn foundations help even out your natural skin tone to create a smooth, flawless complexion. The unique composition provides enough coverage to give a sheer look of beauty while allowing the skin to breath. The innovative combination of ingredients is perfect for every skin type. This formula has been designed to moisturize the skin and reduce the appearance of wrinkles. It does not contain bentonite, kaolin or fragrance, which may damage or irritate the skin.
Leslie DeeAnn blushes contour and define by combining two complementary hues. The lighter hue highlights the cheek, while the darker hue adds a subtle contrast to create a soft, natural radiance. The blushes are talc and fragrance free and are easily blended on the skin for long-lasting, natural beauty.
Eye Colors
Leslie DeeAnn provides you with a choice of elegant shadows to accentuate your most alluring asset - your eyes. Special ingredients have been used to moisturize the skin and reduce the appearance of wrinkles. These ingredients provide lasting wearablility without the use of talc, fragrance, or other irritants.
For a dramatic, sophisticated effect, outline your eyes with Leslie DeeAnn's classic eye pencil. For the perfect finish, Leslie DeeAnn has created a gentle mascara that lengthens and thickens your lashes. This luxurious mascara is water-resistant and smudgeproof to keep lashes looking dark and beautiful all day long.
All Leslie DeeAnn's eye colors have been formulated for those with sensitive eyes or users of contact lenses.
Lip Colors
Leslie DeeAnn offers a stunning and versatile range of long-lasting lip pencils and lipsticks. Define and shape your lips with Leslie DeeAnn's elegant lip pencils to eliminate feathering and enhance the lasting effect of her sensational lipsticks.
She has gone to great lengths to find natural lipstick colors that enhance your inherent beauty. You will never find shocking or artificial colors in her line. Leslie DeeAnn lipsticks are made with natural moisturizers to keep lips soft and supple, and also contain sunscreen to reduce the environmental damage caused by UVA, UVB, and UVC rays.
Nail Enamels
Leslie DeeAnn has designed a line of fast-drying, long-wearing , and chip-resistant nail enamels. She has selected colors that complement her lipsticks and provide the finishing touch to your glamour routine.
The Leslie DeeAnn line of cosmetics offers alternatives to the standard "masking" approach taken by other companies. The philosophy is to provide products made of natural ingredients which are designed to clear up and not cover up, because beauty should never compromise your skin or your health. The Leslie DeeAnn Line of Cosmetics successfully blends science, romance, and glamour.
Disclaimer: The information about the ingredients that may damage or irritate the skin is based upon opinion, observation, and/or research unrelated in any way to NEWAYS, Inc. or its agents. No representation is made, herein, as to its accuracy or the method by which it was derived. It should in no way be construed to discredit a particular company or product, but should be used as a reference to enable anyone to utilize this information in making an informed decision as to products or ingredients they choose to use or not use. This information may or may not be relevant for any particular product, and is only intended to provide information, which in our opinion, might be valuable when used as such.
We make no conclusions or recommendations about other companies or products that use these ingredients.

This page last updated June 12th, 1998.
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