|


____________________________________________________________________________________________________________
Advertisements • Articles • Brochures •
Business
Proposals • Corporate Profiles • customer
Case Studies •
Direct
Mail
Media Kits • News Releases • Prospectuses • sales manuals • SeLL SHEETS • Video Scripts •
Web Content • White Papers
WIN CUSTOMERS,
ANALYSTS, INVESTORS, DECISION MAKERS
Savvy Copywriting develops
content for corporate and marketing communications. We assist clients with winning strategic business objectives. Copy
and concepts communicate thought leadership, business benefits, value proposition, return on investment and other positive
messages. We specialize in persuasive writing to effect a desired result. Our experience expands the breadth of communications
tools. Your higher revenue, profit and shareholder value are full-time objectives. ________________________________________________________________________________________________________________________________________________
|
BUSINESS OUTSOURCE Budget constraints sometimes restrict
inhouse corporate and marketing communications programs. The breadth of responsibilities borne by limited staff can impact
the time and focus needed for effective communications tools. Savvy Copywriting on a contractual basis alleviates commitments
to additional full-time personnel, helps ease workloads, and takes projects from wish lists to revenue-producing reality.

Most executivees are blessed with great speaking skills and enormous resource to think on their
feet. Yet when confronted with packaging their ideas in print, many executives lose the impact and eloquence of their
spoken words. Even persons succeeding in marketing and public relations positions confess to dichotomous strengths and weaknesses
in oral and written communications skills, respectively. Savvy Copywriting is a service dedicated to the art of
written communications. Assignments that challenge the strategic busuiness writer are prized. The energy of an organization's
dialogue must more than carry over into print and electronic media. Savvy Copywriting offers great diversity in the types
of projects that can be accepted and excellence in any work undertaken.
 |
AGENCY OUTSOURCE A new account or sudden growing pains can overload
staff. Rather than jeopardize a reputation for quality or risk burnout of star performers, outsource to Savvy Copywriting.
The experienced Savvy writer complements staff, so all clients receive your best service.
Your inhouse professionals continue to produce award-winning work, while Savvy Copywriting helps to ensure success is
manageable versus burdensome and fleeting.

You are in the business. You know. Competitive isn't profitable,
winning is. And once you win the account,
you work twice as hard to continue winning the client's trust, confidence and loyalty. Your performance is always
measurable by deadlines met, audience appeal, elicited responses, leads generated, sales closed and goals achieved.
Savvy Copywriting is a service with a passion for winning. We know the prize. We know we must deliver. Alone or in concert
with graphic design, illustration, photography, video or Web site development, Savvy Copywriting works to deliver winning
messages. Audiences get them. Effortlessly.
W I N N I N G C O N T A C T S
 |
___________________________________________________________________________________________________________________________
Raise Visibility • Create perception • shape opinion •
Educate Audiences •
promote
benefits • stimulate
sales • control churn
attract capital • disseminate news • generate pubilicty • capture opportunities • expand market presence
© 2004 Savvy Copywriting. All rights reserved.
|
|